Featured in Automobile
Further increase in deliveries: 10,747 cars delivered worldwide
Revenue exceeds €3 billion once again (€3.20 billion)
Operating income at €768 million with profitability at 24%
Sant'Agata Bolognese, 19 March 2026 – Following the recent announcement of a new delivery record of 10,747 cars, Automobili Lamborghini closes 2025 with the highest revenue in its history, exceeding the €3 billion threshold for the second consecutive year and reaching €3.20 billion, up 3.3% compared to the previous year. In a year characterised by a complex and constantly evolving macroeconomic environment, the company demonstrated solidity and resilience, posting operating income of €768 million and profitability of 24%, slightly down on the previous year.
Stephan Winkelmann, Chairman and CEO of ......read full article
Abu Dhabi, 16 March 2026: Al Masaood Automobiles, the authorised distributor for Nissan, INFINITI and Renault in Abu Dhabi, Al Ain, and the Al Dhafra Region, has confirmed that all its showrooms and service centres continue to operate during regular working hours, ensuring customers have uninterrupted access to sales and aftersales services across its facilities.
Customers can continue to visit showrooms for vehicle enquiries, test drives, and purchases, while service centres remain fully operational for routine maintenance and repairs. Dedicated teams across the company’s locations remain available to assist customers and ensure a smooth and reliable service experience.
For added convenience, Al Masaood Automobiles continues to offer its home test drive service, allowing customers to explore the latest ......read full article
Abu Dhabi, 25 February 2026: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced that the Nissan Patrol Platinum City is available for immediate purchase across its showrooms, offering customers a compelling ownership package designed for those seeking instant delivery of the much-awaited model.
The Nissan Patrol Platinum City is available with flexible financing options through various banks, with monthly installments starting from AED 4,777 based on a 20% down payment. The offer also includes a five-year unlimited mileage warranty and five-year roadside assistance. Terms and conditions apply, with financing subject to bank rates.
Powered by a V6 naturally aspirated engine, the model delivers smooth, quiet, and confident performance, complemented by ......read full article
The Ramadan campaign recognises the spirit of generosity through choice-driven ownership options across selected Nissan models
Dubai, UAE, 23 February 2026: Arabian Automobiles Company (AAC), the flagship automotive company of AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah, and the Northern Emirates, has launched its Nissan Ramadan offers across selected models. Aligned with the spirit of generosity associated with the Holy Month, the campaign is structured around flexibility and choice.
Customers can select one of three ownership options based on their priorities, whether that is added reassurance through complimentary insurance and service, greater ease in monthly planning with 0% interest rate over three to five years, or a savings option across selected models. Businesses, fleet owners and logistics ......read full article
Abu Dhabi, 19 February 2026: Al Masaood Automobiles, the authorized distributor for Nissan and Renault in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced the launch of its exclusive Ramadan campaign, delivering substantial savings flexible finance solutions, and enhanced aftersales value across its Nissan and Renault line-up.
Designed to align with the spirit of Ramadan and the evolving financial priorities of customers, the campaign combines immediate savings with long-term ownership benefits, ensuring value at every stage of the customer journey.
The Ramadan savings extend across key models in the Nissan line-up, with customers able to save up to AED 14,500 on the Altima, AED 8,500 on the KICKS, AED 6,500 on the Magnite, AED 20,000 on the Patrol, AED 16,000 on the X-Trail, AED 14,000 on the X-TERRA, and AED 25,000 ......read full article
Abu Dhabi, 10 February 2026: Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain and the Al Dhafra Region, and Al Jazira Club, one of the most successful and prestigious sports clubs in the United Arab Emirates, have announced the renewal of their partnership, reaffirming Al Masaood Automobiles as the Club’s Official Automotive Partner.
Building on a successful collaboration established in 2020, the renewed partnership continues to support community initiatives through fan activations and sports development programmes, strengthening Abu Dhabi’s sporting landscape and supporting its long-term vision for community wellbeing.
Under the renewed agreement, Al Masaood Automobiles Nissan will continue providing Al Jazira FC with mobility solutions and logistical support to assist with team ......read full article
Abu Dhabi, 22 January 2026: Al Masaood Automobiles, the authorised distributor for INFINITI in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced the arrival of the refreshed INFINITI QX60, including the introduction of the first-ever QX60 SPORT grade in the capital. Now available across its Abu Dhabi showrooms, the updated range reinforces INFINITI’s strong and established presence in the emirate.
The refreshed QX60 reflects INFINITI’s evolving design and performance philosophy, offering Abu Dhabi customers a refined balance of performance-led design, premium craftsmanship, and everyday versatility. The latest update introduces a more confident exterior presence, highlighted by a redesigned grille inspired by the intersecting forms of a bamboo forest, an illuminated three-dimensional INFINITI emblem, and ......read full article
Abu Dhabi, 7 January 2026: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, is welcoming the new year with a series of compelling offers across its Nissan new car line-up and services, giving customers a strong and confident start to 2026.
Available for a limited time and while stocks last, the campaign invites customers to start the year right with Nissan Abu Dhabi, with attractive savings across some of the brand’s most popular sedans, SUVs, and performance models.
Bachir Gemayel, Sales and Marketing Director at Al Masaood Automobiles, said: “The start of the year is often when customers look to make confident, forward-looking decisions. Through this campaign, we are offering strong value across the Nissan range, supported by comprehensive ......read full article
Abu Dhabi, 15 December 2025: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, has announced its return as a sponsor of the Liwa Moreeb Dune Festival 2026, reinforcing its long-standing commitment to supporting cultural, sporting, and community-led events across the UAE.
One of the region's most anticipated gatherings for desert and motorsport enthusiasts, the Liwa Moreeb Dune Festival creates the perfect platform to spotlight Nissan's SUV leadership and long-standing desert legacy. This year, visitors will have direct access to the full range of the all-new Nissan Patrol models, including the Patrol V6T Platinum, Patrol NISMO and the region's first Patrol PRO-4X –each engineered for power, durability and capability in challenging off-road terrain.
The ......read full article
The 849 Testarossa was unveiled at Yas Links Golf Club, giving Ferraristi an opportunity to get up close to the Prancing Horse’s latest model in the region.
Abu Dhabi, United Arab Emirates, 8th December 2025: Ferrari Middle East has launched the 849 Testarossa in the region, celebrating its arrival at the annual Casa Ferrari event at Yas Links Golf Club in Abu Dhabi.
Taking place alongside the Formula 1 Etihad Airways Abu Dhabi Grand Prix weekend (5th-7th December), the Casa Ferrari event brought together guests and Ferraristi to experience its new model first-hand to mark its Middle East debut.
The car, which replaces the SF90 Stradale in the range, is a hybrid plug-in super sports berlinetta equipped with three electric motors alongside the mid-rear twin-turbo V8, delivering a total of 1050 ......read full article
Perfect Moment, the luxury skiwear and lifestyle brand born in Chamonix, and BWT Alpine F1 Team have joined forces to launch a winter capsule collection that merges Alpine's bold racing identity with Perfect Moment's technical, performance-led skiwear. The campaign for the capsule was shot at the Alpine Enstone factory and features shots from inside the wind tunnel, marking the first time a fashion brand has captured a campaign in such a setting. The shoot highlights the fusion of motorsport precision and alpine expertise, bringing the speed, energy and technicality of F1 into the world of skiwear.
Jane Gottschalk, Co-Founder and Creative Director at Perfect Moment, says: "Shooting the campaign at the Alpine Enstone factory and inside the iconic wind tunnel was an incredible moment, and the perfect backdrop to ......read full article
Ben Sulayem committed to continue supporting UAE drive to build on country's status as a global motorsport venue
Dubai, UAE, 4th December, 2025: FIA President Mohammed Ben Sulayem says he feels a sense of national pride ahead of Sunday's FIA Formula One Etihad Airways Abu Dhabi Grand Prix as the drivers' title race comes to a dramatic three-way conclusion in the UAE capital.
With Lando Norris, Max Verstappen and Oscar Piastri set for a tense championship showdown at the Yas Marina Circuit, Ben Sulayem is thrilled that his home country's role in global motorsport will be showcased for a huge international audience.
"The UAE authorities have provided dedicated support for motorsport over many years, developing events that have put the country on the world sporting map, attracting competitors and ......read full article
Abu Dhabi, 3 December 2025: Al Masaood Automobiles has announced its sponsorship of Keralolsavam 2025, one of the highly regarded cultural festivals for the Malayali community in Abu Dhabi. The annual event brings together thousands of residents to celebrate Kerala’s rich heritage, artistic traditions, and community spirit.
As part of its sponsorship, Al Masaood Automobiles is offering a brand new 2025 Nissan Magnite as the grand prize for the festival’s main draw. In addition, a Nissan X-Trail is being showcased at the event, allowing attendees to experience its design, technology, and features up close.
Supporting Keralolsavam forms part of Al Masaood Automobiles’ broader commitment to strengthening its long-standing relationships with the diverse communities of Abu Dhabi. The festival ......read full article
For the first time in 15 years, more than two drivers enter the season finale with a shot at the title
Abu Dhabi, UAE, December 1, 2025: The 2025 Formula One World Drivers' Championship will be decided under the lights at Yas Marina Circuit with a three-way title battle set for a thrilling conclusion in Abu Dhabi this weekend.
Max Verstappen's dramatic victory in Qatar means the sporting world's eyes will be fixed on the Formula 1® Etihad Airways Abu Dhabi Grand Prix, with the Dutchman locked in a tense battle for glory with the McLaren duo of Lando Norris and Oscar Piastri.
The Red Bull driver's win lifted him into second place in the standings on 396 points, 12 behind series leader Norris who finished fourth at the Lusail International Circuit. Pole-sitter Piastri dropped to ......read full article
Two-week activation offers visitors an up-close look at Nissan’s latest compact SUV
Abu Dhabi, UAE, 20 November 2025: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, is showcasing the Nissan Magnite at Al Wahda Mall for a two-week activation, giving visitors a direct hands-on experience with the compact SUV.
The activation brings Magnite closer to the community, offering mall visitors the opportunity to explore the model up close, learn more about its features, and experience its capabilities first-hand. Customers can also benefit from savings of up to AED 10,000 on the Magnite, along with a free 5-year warranty and roadside assistance.
The initiative reflects Al Masaood Automobiles’ ongoing efforts to enhance community engagement and make the Nissan ......read full article
Exclusive on-track event immerses guests in high-performance driving and Nissan Z’s dynamic capabilities.
Abu Dhabi, UAE, 24 October 2025: Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain, and the Al Dhafra region, brought the thrill of the Nissan Z to Yas Marina Circuit yesterday in an exclusive on-track experience. Guests got behind the wheel, experiencing firsthand the 400HP twin-turbo V6 engine, precision handling, and signature design that make the Nissan Z a motorsport icon.
The evening featured high adrenaline dedicated track sessions, hot laps and interactive experiences including driving simulators, offering attendees a complete sense of the car’s dynamic performance. Guests also explored the Nissan Z up close, taking in the engineering, craftsmanship, and driver-focused ......read full article
Abu Dhabi, 15 September 2025: Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain, and Al Dhafra region, has launched its latest "Back on the Road Safely" Campaign, reaffirming its commitment to driver safety and long-term customer value. The campaign offers Nissan owners exclusive discounts on replacing all four tyres, alongside a complimentary vehicle health inspection, helping drivers ensure their vehicles remain in peak condition ahead of the capital's busiest driving season.
With more residents expected on highways and off-road tracks in the coming weeks, the campaign highlights the importance of regular tyre checks and timely replacements. By focusing on preventive maintenance, Al Masaood Automobiles encourages customers to address wear and tear while safeguarding ......read full article
Abu Dhabi, 11 August 2025: In line with rising demand for SUVs in Abu Dhabi, Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, is building on its momentum with the continued success of the Nissan Magnite. Recently awarded a 5-star Global NCAP safety rating, the compact SUV has cemented its position as one of the most sought-after models in the market, due to its modern design, everyday practicality, and strong value.
With SUVs accounting for over 64% of Al Masaood Automobiles' total sales in 2024, the Magnite continues to play a key role in the brand's growth. Its strong safety credentials have further strengthened its appeal among safety-conscious buyers, supporting the UAE's ongoing road safety efforts and making it an ideal choice for first-time ......read full article
Abu Dhabi, 10 July 2025: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, hosted an exclusive customer preview last week, becoming the first dealership globally to showcase the 2026 Nissan Patrol NISMO in its showrooms following the model’s official world premiere in the UAE.
Held across the Abu Dhabi and Al Ain showrooms, the preview offered customers early access to two of Nissan’s most anticipated performance icons, the 2026 Patrol NISMO and Z NISMO, sparking exceptional interest across the capital. The response was immediate, with a fivefold increase in footfall and a 150% surge in Patrol NISMO bookings, highlighting the immense popularity of the NISMO brand.
Rooted in motorsport heritage, the NISMO brand has long captured the imagination of ......read full article
From a small showroom in Umm Al Nar to the largest BMW Group retail facility in the world, Abu Dhabi Motors is one of the Middle East’s most successful BMW Group importer
Today, the importer boasts 750 employees, 12 state-of-the-art facilities, and a streak of global awards
The 40th anniversary celebration continues through ‘Summer of Now,’ with immersive showroom experiences and family-friendly moments across Abu Dhabi and Al Ain
Abu Dhabi, United Arab Emirates, 8 June 2025: Abu Dhabi Motors is celebrating a major milestone this year: four decades of redefining automotive luxury, performance, and customer experience in the Emirate. What began in 1985 as a modest showroom and workshop in Umm Al Nar with just 24 employees, has grown into one of the most successful BMW Group importers in the Middle East ......read full article
Dubai, UAE – As the UAE continues to nurture a new wave of ambitious, tech-savvy entrepreneurs, mobility choices are rapidly evolving to match their dynamic lifestyles. VinFast VF 8 is a premium all-electric SUV that blends intelligent features, eye-catching design, and long-term reliability, making it the perfect companion for the nation’s next generation of business leaders.
With the UAE ranked among the top countries globally for entrepreneurship and digital innovation young professionals are seeking vehicles that not only get them from A to B but also reflect their identity, support their productivity, and align with sustainable values.
In today’s era, entrepreneurs value mobility solutions that are smart, sustainable, and expressive—qualities deeply embedded in the DNA of the VF 8.
Designed by ......read full article
Abu Dhabi, 24 June 2025: Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Al Dhafra Region, has launched its new “Buy Now. Pay in 2026” campaign, providing customers with greater financial flexibility at a time when purchasing decisions are becoming more considered. Running throughout June and July, the campaign allows buyers to take delivery of their new Nissan immediately while deferring payments until 2026, offering a practical solution for those looking to manage budgets without compromising on their needs.
The campaign covers Nissan’s full line-up, including some of the brand’s most popular models. Customers can opt for the 2025 Nissan Altima, starting from AED 1,659 per month, or the bold 2025 KICKS, starting from AED 1,295 per month. The ever-popular 2024 ......read full article
Dubai, UAE – As the UAE accelerates its vision to become a global leader in smart cities and sustainable innovation, VinFast presents the VF 8 as a game-changing solution for modern urban mobility. With Dubai and Abu Dhabi spearheading advancements in artificial intelligence, autonomous technology, and clean energy, the VF 8 aligns seamlessly with the nation’s strategic direction.
Designed as an all-electric SUV that blends luxury with intelligence, the VF 8 offers a seamless mobility experience that caters to both the tech-savvy and environmentally conscious consumer. Standout ADAS features—including highway and city driving assistance, forward collision warnings, emergency braking, and driver drowsiness alerts—provide peace of mind on every journey. Equipped with a future-ready over-the-air update capability, ......read full article
Abu Dhabi, 28 May 2025 : Following Nissan's recent announcement of strong business performance over the first nine months of its fiscal year 2024, Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Western Region, has also recorded notable growth, with Nissan sales crossing 22,000 units in the capital in Fiscal Year '24 (April 2024 – March 2025). This result highlights Al Masaood Automobiles role as a key contributor to the brand's strong regional momentum and signals sustained customer confidence in Nissan's offerings and presence in the Emirate of Abu Dhabi.
The company's success comes at a time of significant shifts in the global automotive landscape. Despite an influx of new entrants to the market, fierce competition from emerging brands, and evolving ......read full article
Dubai, United Arab Emirates 20th May 2025 – Just after its global debut in Maranello, Ferrari proudly unveiled the 296 Speciale in the Middle East during an exclusive event in Dubai. Curated with Ferrari's signature elegance, the event offered guests an immersive introduction to the brand-new mid-rear-engined special series Berlinetta and its extraordinary performance capabilities.
The car takes its rightful place in the exclusive lineage of special version Ferrari berlinettas and, just like its forebears – the Challenge Stradale, 430 Scuderia, 458 Speciale and 488 Pista – has been conceived to set the new benchmark in terms of driving thrills and engagement, not just for the marque's production range, but for the segment as a whole.
"The launch of the Ferrari 296 ......read full article
Abu Dhabi, 19 May 2025: Al Masaood Group – one of Abu Dhabi's leading business conglomerates, is taking part in 'Make It In The Emirates 2025', running from 19-22 May at the Abu Dhabi National Exhibition Centre (ADNEC). During the forum, Al Masaood is spotlighting its various industrial business units including Al Masaood Industries, Al Masaood Motor Tech, Al Masaood Projects and Engineering Services Division (PESD), and Al Masaood Bergum.
Al Masaood Industries, one of the divisions featured, leverages cutting-edge technology to design, manufacture, and upgrade oilfield servicing equipment such as Batch Mixing Equipment, and Cementing and Stimulation Pumping units. During the forum, the division is showcasing its '2000 HP Trailer-mounted Fracturing Pump' a recently developed innovative and high-quality ......read full article
Jaguar's dramatic design vision, Type 00, makes Asian debut in Japan as the centerpiece of curated Tokyo art space.
YOSHIROTTEN Collaboration: A bold fusion of modernist vision and vivid expression creates immersive experience inspired by Jaguar's exuberant brand spirit.
Jaguar continues fearless reputation for moments that challenge expectations, following premiering at Miami Art Week and arriving unexpectedly on the streets of Paris.
The brand's new identity will come to life in conceptual form as coloured projections are mapped through the structure and around Type 00.
Dubai, United Arab Emirates – Monday 19 May 2025: Jaguar Type 00 has made its debut in Asia with a creative collaboration with renowned Tokyo-based artist and art director YOSHIROTTEN, bringing to life an immersive visual installation at ......read full article
Abu Dhabi, UAE, 21 April 2025 – Al Masaood Automobiles, the authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Western region is the Exclusive Automotive Partner and Official Premier Partner for BRED Abu Dhabi – a five-day festival that celebrates the region’s growing neo-cultural scene.
Taking place from 23 to 27 April 2025 at Yas Marina Circuit, BRED Abu Dhabi offers a dynamic platform for local, regional, and global creatives to come together through street culture, exclusive fashion drops, live music, dance battles, international cuisine, and more.
As part of its participation, Al Masaood Automobiles will host an immersive Nissan experience featuring a 3D laser mapping showcase with the all-new Nissan KICKS at its centre. With its daring design, expressive attitude, ......read full article
Dubai, UAE; 22 April 2025: AGMC, the official distributor of Geely vehicles in the UAE, has unveiled the all-new Geely Cityray, a bold new SUV that redefines everyday urban mobility with striking design, superior performance, and advanced technology tailored for today’s fast-paced city life.
Making its debut in the UAE, one of the world’s most dynamic automotive markets, the 2026 Cityray is a compelling opportunity for consumers seeking a stylish and reliable vehicle. Standing out from the crowd with the longest wheelbase in the segment that ensures unmatched stability, the Cityray’s 19-inch wheels make an unmistakable impact. Moreover, its advanced connectivity and safety features are expected to strongly appeal to buyers who prioritize these elements in their vehicles.
The Geely Cityray is ......read full article
The Know Our Customer (KOC) test drive event inaugurates OMODA & JAECOO's strategic market entry, setting the stage for their official launch in the UAE.
The test drive experience demonstrates the brands' commitment to direct customer engagement and innovative automotive technology.
The year 2024 marks OMODA & JAECOO's emergence as the fastest-growing automotive brand globally.
Dubai, UAE, February 4, 2025 - OMODA & JAECOO, the global automotive brands revolutionizing mobility, recently hosted an exclusive test drive event that demonstrates their dedication to understanding UAE customer preferences. The Know Our Customer (KOC) series at Flat 12, Dubai Maritime City, provided automotive enthusiasts in the UAE with a groundbreaking hands-on experience of their cutting-edge vehicles.
During the event, ......read full article
The UAE is one of several countries where Jameel Motors is planned to distribute Geely Farizon New Energy Vehicles.
The UAE represents a new market entry for Jameel Motors.
The Jameel Motors and Farizon Geely Commercial senior leadership Teams. Left to right: Bryan Yan, Country Manager, Farizon Geely Commercial Vehicles, Johnson Cheng, Regional Director, Farizon Geely Commercial Vehicles, Cook Xue, General Manager Farizon Auto International Company, Mike Fan, CEO Geely Farizon New Energy Commercial Vehicle Group, Fady Jameel, Vice Chairman, International, Abdul Latif Jameel, Rif Abou Richeh, Vice Chairman, Abdul Latif Jameel, Jasmmine Wong, Chief Executive Officer – Mobility, Abdul Latif Jameel
United Arab Emirates, Dubai; January 27, 2025: Jameel Motors, a leading provider of mobility solutions and ......read full article
Porsche delivered 9,509 new cars in the Middle East, Africa and India region in the 2024 calendar year.
This represents 4 per cent growth compared to 2023, and follows an 11 per cent increase the year prior. New car deliveries in the region have now grown 53 per cent since 2020.
“The global economy, and indeed our region, is experiencing uncertain times. Despite this our importers and our teams have worked harder than ever for our customers and, as a result, achieved yet another year of growth,” said Dr Manfred Bräunl, Chief Executive Officer, Porsche Middle East and Africa FZE.
A record year for 911
Sales of two-door models were especially strong, showing the passion and enthusiasm for Porsche sportscars in this region. Sales of 911 models grew 49 per cent to 1914 vehicles, a record for the region.
The ......read full article
Tech-enabled mega-mall will be among first locations to meet new UAE mandate
ABU DHABI --- Jan. 14, 2025 – Loop Global Inc, a U.S.-based provider of EV charging solutions with regional headquarters in Abu Dhabi, announced it will install electric vehicle charging stations in parking areas at Reem Mall, the retail destination that has put digital technology at the heart of the shopping and leisure experience.
Loop and Reem have agreed to the installation of more than 60 Loop e-charging stations in 2025. The first phase of the project, to be completed in the first quarter, calls for installation of Loop’s EV-FLEX Electric Vehicle Level 2 charging stations. In the second phase, Loop will install its Infinity Flash DCFC 300KW/h lightning-fast chargers, which will be operational by the third quarter.
The ......read full article
The cars pay homage to the Gulf Nations; United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Bahrain and Oman and share a unique livery and interior treatment, with each model boasting an individualised exterior colour
The cars were unveiled at the Casa Ferrari event in Abu Dhabi to mark the milestone anniversary of 30 years in the Middle East
Marking the occasion, six special Maranello clutches have also been created, inspired by the six Ferrari 296 GTBs
Abu Dhabi (United Arab Emirates), 8 December 2024 – Ferrari celebrated its 30th anniversary in the Middle East by unveiling six exclusive and greatly customised 296 GTBs designed and created especially for the occasion. The cars, showcasing unrivalled aesthetics and unprecedented design originality, were unveiled at the prestigious Casa Ferrari event, coinciding with ......read full article
Historically, Vietnam was not often associated with industrial or manufacturing prowess. However, this narrative is being reshaped by giants like Vingroup, whose automotive arm, VinFast, is spearheading the country’s industrial transformation.
For decades, Vietnam’s domestic automotive industry grappled with significant challenges. The market was small, production capabilities remained limited, and there was heavy reliance on foreign manufacturers. Localization rates were consistently low, supply chains lacked integration, and local firms struggled to gain the expertise needed to compete globally. Most vehicles were either imported or assembled domestically under foreign licenses, reflecting a market constrained by both infrastructure and ambition.
This changed with the arrival of VinFast—a homegrown Vietnamese ......read full article
Abu Dhabi, 26 September 2024: Al Masaood Automobiles, the authorised distributor of Renault in Abu Dhabi, Al Ain, and the Western Region, has announced the arrival of the highly anticipated New Renault Arkana at its showrooms. The innovative and elegant model present a welcome addition to Renault’s exciting line up in the capital.
The Renault Arkana introduces a fresh perspective to the Coupe SUV market in the Middle East, blending aesthetic fluidity with robust functionality. It personifies Renault's "Nouvelle Vague" by featuring the newly designed Nouvel’R logo that integrates beautifully within a Deep Glossy Black grille, accented by a sophisticated 3D diamond pattern. Since its global reveal in October 2020, the Arkana has marked a significant milestone in Renault's history, boasting over 240,000 ......read full article
DSV’s efficient and reliable delivery services will enhance Nissan spare parts customers’ overall experience
Abu Dhabi, 30 August 2024: Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain, and the Western Region, has announced a strategic partnership with DSV, a global leader in supply chain solutions. The collaboration aims to significantly expand and improve the distribution of Nissan Genuine Parts to the company’s entire wholesale network through cutting-edge delivery solutions.
This partnership reaffirms Al Masaood Automobiles’ commitment to customer satisfaction by offering faster, more reliable delivery services, tailored to meet the unique needs of each customer. Additionally, the initiative strengthens the widespread availability of genuine Nissan parts in the market, ......read full article
A six-part teaser series celebrates the legacy of the iconic SUV while offering an exclusive first look at its seventh-generation model
Abu Dhabi, August 18, 2024: As anticipation builds across the globe for the much-awaited reveal of the all-new Nissan Patrol, Al Masaood Automobiles, the exclusive authorised distributor for Nissan in Abu Dhabi, Al Ain, and the Western Region, is proud to announce the launch of Nissan's 'Feel Patrol' video series. This captivating six-part exploration celebrates the legacy of the iconic SUV while offering an exclusive first look at its seventh-generation model.
Developed by Nissan Middle East, the 'Feel Patrol' series is a tribute to the Patrol's storied 70-year history – from a rugged off-roader to a premium SUV that has become deeply ingrained in the UAE's ......read full article
Attendees can visit the event in its final two weeks to learn more about Nissan models and parts and engage in a wide range of activities
Abu Dhabi, UAE, August 13 2024 – As the third edition of the Abu Dhabi Summer Sports (ADSS) event draws to a close, Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain, and the Western Region, celebrates a successful sponsorship of the event marked by significant interest in the showcased Nissan Pathfinder and Nissan Z.
The ADSS event, organised by the Abu Dhabi Sports Council and launched on 14 June, has attracted visitors of all ages. Among the highlights have been the Nissan Pathfinder, ideal for families seeking a versatile and spacious all-terrain SUV, boosted by its powerful performance and reliable safety features, and the Nissan Z, a ......read full article
Customers can enjoy comprehensive maintenance, inspection and replacement of Nissan braking systems at lower prices this summer
Abu Dhabi, 18 July 2024: Al Masaood Automobiles, the authorised distributor of Nissan in Abu Dhabi, Al Ain, and the Western Region, has announced reduced prices on Nissan's brakes services during the summer.
Available until August 31st 2024, this offer includes comprehensive maintenance and safety checks on brakes at competitive, reduced prices. It covers brake services on all models, including brake pad and disc rotor replacements, as well as a full braking system inspection.
Al Masaood Automobiles has introduced this offer in response to valuable customer sentiment observations. With customer centricity at the heart of its operations, the company places safety as its highest priority and ......read full article