From Abu Dhabi's first Lash Championship and live beauty demonstrations to expert-led business sessions and networking, Professional Beauty Abu Dhabi returns on 14 September with a packed programme for the region's beauty and wellness professionals
Abu Dhabi, UAE: Professional Beauty Abu Dhabi returns to InterContinental Abu Dhabi on 14th September 2026, bringing the region's professional beauty community together for a full day of education, networking, competitions and industry insight.
Designed for professionals at every stage of their careers, the show will offer visitors the opportunity to hear from industry experts, discover the latest products and innovations, experience live demonstrations, and connect with brands, suppliers and peers from across the UAE and wider GCC.
Professional Beauty Abu Dhabi 2026 Show Highlights:
Abu Dhabi's First Lash Championship
Making its Abu Dhabi debut, the Lash Championship will bring together talented lash artists from across the region to compete live before an expert judging panel, celebrating technical skill, creativity, and artistry.
Main Stage: The Conversations Shaping Beauty
Industry leaders, educators, and experts will take to the Main Stage to discuss the topics shaping professional beauty today, from business growth and consumer trends to AI, aesthetics and wellness. Top-line sessions include "Planning Your Pivot: Navigating Uncertainty for Long-Term Success" with Valerie Reynaert, Founder & CEO of VR Beauty Consulting; "Growing Your Salon & Spa Business with Claude AI" with Dawn Kubicek, CEO & Founder of Leaders in Digital; and "Why a Busy Beauty Business and a Profitable Beauty Business Aren't the Same Thing" with Nurse Sarah Louise, CEO & Founder of The Business Injection, exploring how beauty businesses can turn consultations into trust-building experiences that encourage long-term loyalty and rebooking.
Live Beauty Education & Demonstrations
Live demonstrations throughout the day will showcase techniques and treatments across skincare, hair, makeup and advanced beauty, giving professionals practical insights they can take back to their businesses.
Discover the Latest Professional Beauty Brands
The exhibition floor will bring together local and international brands across professional skincare, haircare, aesthetics, nails, spa, wellness and beauty technology, offering visitors the chance to discover new products and innovations.
Business Education for Beauty Entrepreneurs
A dedicated focus on the business of beauty will explore the challenges and opportunities facing salon owners, practitioners and entrepreneurs, including growth, leadership, marketing, technology and staying competitive.
Connect With Abu Dhabi' Beauty Community
Networking opportunities throughout the show will connect beauty professionals from across the UAE and GCC, creating a space to exchange ideas, build relationships and grow their industry networks. Alongside a dedicated Speed Networking session, led by Natasha Hatherall-Shawe, Founder and CEO of TishTash Group, will offer a fast-paced, engaging format designed to spark meaningful conversations and valuable new connections.
Professional Beauty Abu Dhabi is expected to welcome hundreds of salon owners, spa managers, aestheticians, hair professionals, makeup artists, distributors and beauty entrepreneurs, reinforcing its position as one of the capital's leading professional beauty events.

